What began as an initial creative pitch evolved into a comprehensive four-year partnership with BMW Group, delivering creative excellence across their brand portfolio. Our collaboration has transformed their creative execution capabilities whilst maintaining prestigious brand standards across all channels.
BMW Group needed to balance creative innovation with strict brand guidelines whilst managing complex requirements across multiple sub-brands. The challenge was to maintain brand excellence whilst improving campaign deployment efficiency and creative consistency.
Developed an integrated creative framework that streamlined the production process whilst maintaining brand integrity. This system enabled rapid campaign deployment across multiple channels whilst ensuring consistent brand standards.
Implemented a flexible communications strategy that allowed for quick adaptation to market changes whilst maintaining brand excellence. This approach supported everything from product launches to crisis communications.
From single campaign to trusted creative partner, establishing new standards for automotive marketing excellence
Delivered 100+ campaigns and 20,000+ assets across multiple brands and channels
Reduced campaign deployment time by 60% whilst maintaining brand excellence
Successfully managed creative execution across BMW and MINI brands, maintaining distinct identities
If you're look for seasoned marketing leader who can plug into your organisation on demand, steering your brand to new heights without the overhead of a full-time CMO then let's talk.
I'll help you define your brand vision, uncover untapped opportunities, and execute strategies for sustained, profitable growth.
